Smala
Concept / Artistic Direction / Furniture Design / Production / Scenography / Graphic Design
Design and production of the brand’s first kids pop-up store (250m2) with a playful and modern identity Custom-made, colorful, modular racks created a clean, polished look, avoiding any second-hand aesthetic.
In-store activities like flying balloons, a photo booth, and a candy bar kept kids engaged while parents shopped.
Photos : Léa Sauer